BLUEGRASS HOME LLC

WEBSITE PRIVACY POLICY

 

Effective as of November 17, 2008


This Website is published and maintained by BLUEGRASS HOME, LLC located at 5818 West Third Street, Los Angeles, CA  90036.  This Privacy Policy governs your use of the BLUEGRASS HOME, LLC Website at www.bluegrasshome.com. By visiting this site and/or using the services offered on or through it, you agree to the terms of this Privacy Policy. Please be advised that as we update and expand our services, this Privacy Policy may be revised from time to time, so we invite you to check back to this page periodically. This Privacy Policy is incorporated into the BLUEGRASS HOME, LLC Website TERMS AND CONDITIONS, which governs your use of our Website in general.


This Privacy Policy describes how we at BLUEGRASS HOME collect, use and share personally identifiable information ("PII"), which we obtain on-line from and about individuals located in the United States. Accordingly, this Privacy Policy shall be governed and interpreted under the laws of the United States.


This Privacy Policy does not apply to information that you may provide to us, or that we may obtain off-line and not through our Website, such as by phone, postal mail and other live and print media.


Purpose


We at BLUEGRASS HOME, LLC take your privacy very seriously. In order to facilitate and enhance your visits to our Website, we may ask you for PII, and we may collect certain information from your computer each time you visit us. PII includes, but is not limited to, for example: your name; home and/or business address; e-mail address; telephone, wireless and/or fax number; short message service or text message address or other wireless device address; instant messaging address; credit card and other payment information; demographic information and/or other information that may identify you as an individual or allow on-line or off-line contact with you as an individual. This Privacy Policy explains in general terms what and with whom we may share such information.


At all times, you have the right to "opt-out" of certain of our uses of your PII. For example, when you are asked to provide PII on this Website, you may have the opportunity to elect to, or not to, receive correspondence from us. You may also make this request by sending us an e-mail at optout@bluegrasshome.com.  In this e-mail, please indicated whether (1) you would like to opt-out of receiving promotional correspondence from BLUEGRASS HOME in general, or just via- e-mail, postal mail, short message service, instant messaging, and/or by phone; and/or (2) you would only like to opt-out of certain of BLUEGRASS HOME's e-newsletters or correspondence, and if so, which ones. You may also opt-out of BLUEGRASS HOME's promotional e-mails by clicking on an opt-out link within the e-mail you receive.


Please be advised that if you opt-out of receiving correspondence from us, we may still contact you in connection with your relationship, activities, transactions and communications with us.


WHAT INFORMATION IS COLLECTED ON THIS WEBSITE?


Information Provided by Our Users


We collect PII from users of our Website. Examples include information obtained through user(s)' activities, transactions or completion of on-line forms on our Website. Examples of when we collect the information include when user(s)' register or subscribe for features on our Website, make on-line purchases or submit a comment or question to us using the "contact us" feature on our Website, send us an e-mail or in any other way provide PII to us on our Website.


You may be able to send information about our products and services to your friends and family through our Website by clicking on the "E-Mail a Friend" feature in an e-mail we have sent you. Any information you provide us regarding a friend or family member will be treated in accordance with this Privacy Policy and applicable law.


You may also be able to send an on-line card to a friend or family member, or send them a gift or gift certificate from BLUEGRASS HOME. If so, you may be required to provide us with your friend or family member's PII. Such information will be treated in accordance with this Privacy Policy and applicable law.



WEBSITE USAGE INFORMATION


Cookies


We may use so-called "cookies" to store and track information about you. Cookies are small data files that are sent to your browser or related software from a Web Server and stored on your computer's hard drive. Cookies track where you travel on our Website and what you look at and purchase on our Site. For instance, cookies may store the information in your shopping cart and/or your username and/or password. Cookies can enable us to relate your use of our Website to other information about you, including your PII. In every case, we do this to improve and personalize your use of our Website.


Please be advised that while most web browsers and Flash players can be set to tell you when a cookie has been sent to you and the chance to refuse the cookie, if you refuse a cookie, such refusal may negatively impact the functionality of our Website or parts of it.


IP Address


When you visit our Website, our server automatically collects data about your server's Internet address. This information is known as an Internet Protocol Address (or IP Address) is a number that is automatically assigned to your computer by your Internet Service Provider ("ISP"), whenever you are on the Internet. When you request pages from our Website, our servers may log your IP Address and sometimes your domain name. We use this information for internal system administration to help identify problems with our server and to administer and otherwise maintain the Website.


Any or all of these activities with respect to Website Usage Information may be performed on our behalf by our service providers.


How is the Personal Information Used?


We will use the PII you provide to our Website to respond to your requests and to provide you with our products and services. We will process your orders, respond to your requests and questions and provide you with the services offered on our Website. We may also use your PII to maintain our internal record keeping. We may match information collected from you, including both PII and Website Usage Information, and use such information along with information obtained from other sources, including third parties. In addition, we may send you correspondence via e-mails and mailings about our products and services sponsored by us and others that we think might interest you. At all times, you may opt-out of receiving such correspondence from us by following the Opt-Out Instructions on our Site.


SHARING OF PII AND WEBSITE USAGE INFORMATION WITH OTHERS


Service Providers


We may use third party partners to help operate our Website and deliver our products and services, and as such we may share your information with our service providers, and other third parties that provide products or services for or through this Website for our business (for example, website hosting companies and e-mail service providers).


Legally Compelled Disclosures


We may disclose user information to government authorities, and to other third parties when compelled to do so by government authorities, at our sole discretion, or otherwise as required or permitted by law, including but not limited to court orders and subpoenas. We may also disclose user information when we have reason to believe that someone is causing injury to or otherwise interfering with our rights or property, other users of the Website, or anyone else that could be harmed by such activities.


Business Transfer


In the event BLUEGRASS HOME, LLC is acquired by one or more third parties as a result of an acquisition, merger, sale, reorganization, consolidation or liquidation, PII may be one of the assets transferred.





THIRD PARTY AD SERVERS


Wireless Addresses


If the e-mail address you provide us is a wireless e-mail address, you agree to receive messages and such address from BLUEGRASS HOME, unless and until you have elected not to receive such messages by following the Opt-Out procedures. You understand and agree that your wireless carrier's standard rates apply to these messages, and that you may change your mind at any point by following the Opt-Out procedures. You represent that you are the owner or authorized user of the wireless device on which messages will be received and that you are authorized to approve the applicable charges.


Your Access Rights


You may review your PII that is stored on the Website at any time by e-mailing privacy@ bluegrasshome.com. We will send you a copy of the PII we have on file. Of course, you may send us new or updated information at anytime. We will always try to be a responsive as we can. Please be aware that we may ask you to verify your identity and to provide other details to help us address your request.


Security


BLUEGRASS HOME will always follow all reasonable precautions to protect the security and integrity of all PII. However, we will have no liability for disclosure of your personal information resulting from errors or unauthorized acts of third parties during or after transmission.


In the remote circumstance that we believe the security of your PII in our possession or control may have been compromised, we may seek to notify you by e-mail to the extent we have your e-mail address. You consent to our use of e-mail for such a notification. If you would prefer to be contacted in a different way in the event of a security compromise, please e-mail us at privacy@bluegrasshome.com with your preferred contact method.


Consent to Processing


By providing PII to our Website, you understand and consent to the collection, maintenance, processing and transfer of such information world-wide, if applicable.


Links to Third Party Websites


When you are visiting the BLUEGRASS HOME Website, you may have the opportunity to visit other sites linked to our site, but not operated by us. These sites may collect PII about you. Please be advised that BLUEGRASS HOME does not control these sites and is not responsible for the information. This Privacy Policy does not address the information protocol of those websites.


Changes to the BLUEGRASS HOME Website


BLUEGRASS HOME at all times reserves the right to revise or change this Privacy Policy or any of our practices and/or policies. We will notify users of our Website of such changes through postings on this Website. We may also decide to notify you of changes to our Privacy Policy by other means, including sending you an e-mail.


Contact Us


If you have any questions or concerns regarding our privacy protocol, please do not hesitate to contact us at privacy@bluegrasshome.com.